Observations, interviews, focus groups, style guides, wireframes, user flows, Material Design, running workshops, audits, graphic design... Our UX/UI Design consultants are seasoned experts in all these Design Thinking practices, divided into three areas of expertise.
User research encompasses all the different methods available for studying the behavior and needs of customers. There are many methods of investigation, aiming to collect data through interviews, focus groups, user testing (including guerilla testing), analytics, etc., and to then analyze it and summarize it in the form of personas, an experience map, or a customer journey, for example.
The consultants at our UX Design agencies will draw on the results of user research, when it is available, to design the interface and ensure that the interface ergonomics and usability are optimal. They are responsible for the interface's accessibility, attractiveness, and effectiveness.
Our UI Designers, in charge of the graphic design of the interface, will define how your brand will be conveyed visually and ergonomically in accordance with your criteria (and user expectations). Our teams are 100% dedicated to improving the user experience, and in very diverse fields: BtoB, BtoC, BtoE - from e-commerce sites to extranets or specialist applications... Take a look at our case studies on projects for clients in the industrial, retail, luxury, and energy sectors to find out more.