Digital Marketing & Design
We are a creative design consultancy, experienced in producing aesthetic and commercial impact for retailers in lifestyle, fashion, luxury and other industries.
We creatively position your business within the market to deliver the outcomes that are strategically most significant to you, whether that’s engagement, conversion or shock appeal.
Our consultants work with you using different processes we’ve developed over 20+ years, to align the look, feel and experience of your business with the right creative and strategic direction.
We also bring our own ideas, energy and flair to the table, to add to any ideas you already have. As a result, you walk away with a strong, powerful, and effective identity and direction.
Three things to note:
- We understand that optimisation of the end-to-end user experience is all about conversion.
- We have a wealth of experience making brands look good and helping them to stand out.
- We come up with ideas for our customers that are surprising, energising, and valuable.
Our design approach has five core principles:
- We design beautiful commerce experiences that positively project your brand to consumers. We understand that commerce sites stand or fall on their commercial success.
- A consumer experiences a retail business through its products, brand, and services. We present yours in the best possible light to thrill, engage and convert consumers.
- How a site works is just as important as how it looks. Searching, finding and buying products needs to be enjoyable.
- We believe in “invisible design” where visitors are only aware of your brand and products.
- Design and technology must mesh seamlessly. That’s why our design team works in lockstep with our technical architects and developers to create a superior user experience.
There are a number of challenges involved in digital marketing and design: How do you improve your brand experience? How do you boost your traffic? How do you get new leads? How do you win over new users? How do you convert them into loyal customers?
We have extensive experience in developing targeted digital marketing and content strategies to boost website traffic, retain visitors, turn prospects into customers and increase sales.
And we get the importance of SEO. Our web analytics team can help you measure the performance of each campaign, communications action and visit, using A/B testing (Conversion Rate Optimisation) and continuous optimisation methodologies to boost your sales and improve your marketing ROI.
We can help you to:
- Define your SEO strategy (natural referencing) for search engines
- Develop Search Engine Advertising (SEA) on Google Ads or Bing Ads
- Create marketing campaigns, both outbound and inbound, combined with the use of a CRM tool
Based on our 30+ years in consultancy, we conduct our creative discovery process using thought-provoking workshops and meetings that help us understand and absorb your business and vision.
We analyse and advise on the whole customer journey, explore the analytics and suggest inventive UX and design solutions to achieve your goals.
Our experienced designers conduct a brand workshop to understand the visual language needed to achieve your aims, including the visual makeup of your site and brand.
Our design team is involved throughout all of the key stages of site construction, particularly Quality Assurance. It means we can ensure the vision you signed up to is delivered with accuracy and veracity.
We are a creative agency that delivers above and beyond the design of the website. We also have experience delivering highly effective and innovative content including copy, photography and video.