Content & motion design
For (potential) buyers and business growth, content is essential. It's all about developing written or visual material around a concept to add value for your potential customers. That’s why we specialize in digital content, content creation, content design, and much more.
Our lives revolve around content. It's what keeps us interested in a product or service by informing, entertaining, and guiding our decisions. Because digital content and strategy are as thick as thieves, everything your brand does must be coordinated with a clear strategy. Do you need some help? You're at the right place!
To trust or not trust the brand?
People look for answers on Google, YouTube, and other social media platforms. Therefore, it’s important to understand that you must treat every piece of material related to your company as though it were the only thing people would read. The three crucial points for a brand are integrity, keeping it real, and distinction from the competitors. Luckily, this is something we’re good at. Learn everything about digital branding strategy here.
All for one or one for all!
Making content requires more than just choosing a format. First of all, you must determine who you want to reach, how they will perceive your message, and where they can be found. Together, we get to know your prospects and their difficulties, pain areas, challenges, and worries. Once this is established, our performance marketers ensure that no one falls through the cracks. Then it’s the moment to decide which format will be the best fit.
Hungry for a holistic experience
Expertise, authority, and integrity are all qualities that your prospects seek. Together we call it EAT. For these three pillars to flourish, your brand must have high-quality content and design. Everything you put on the internet, from your Google ads to your social media accounts to your blogs... It must offer a holistic experience across all of your brand's touchpoints.
Why motion/video/animation design takes an important place in content creation
Because there is no time to waste, content creation is a smooth process. We can assist you with:
- Creating buyer personas
- Considering topics and concepts
- Keyword research
- Brainstorming about digital content ideas
Together with your valuable knowledge about your customers we start creating content material. The aesthetic appearance of this content is vital, and let’s not forget the copywriting. On social media, nothing is more important than these two factors. Let's get to work!
The style of copywriting is always adapted to the platform, persona, product, and concepts you choose. Social media text should be strong, witty, and captivating, and it should be utilized to build relationships. To get higher Google results, web content should be scannable, solution-oriented, and SEO-friendly. You want to know which platform is best for your business? Let's get together so we can get to know one other and assist you with this puzzle.
The final stage before putting your material out there is design. Last but not least, as some would say! With the massive amount of visual content - images, videos, and so on - that we see every day, you need to stand out and be different from the "mainstream". Why not employ motion design and use animations and moving components (like stickers, buttons, filters, etc.) to give your brand that extra visual edge? Consumers are more and more drawn to visual effects. Depending on your demands, we can provide both still and animated designs. Take a look at what we have to offer:
- 3D design
- Animation design
- Motion design
- Sound Design
- VFX (visual effects)
- Video creation
- AR (augmented reality)
SQLI can be your partner every step of the way. Guiding and assisting you in achieving digital content (design) is what we love to do! Whether you're looking for Content Strategists, Copywriters, Art Directors, Motion Designers, Performance Marketers, Web Developers, or our entire 360° service, our passionate team is ready to get together and help you wherever you need us!