As part of its customer satisfaction improvement strategy, and to give new impetus to online sales of spare parts, Airbus Helicopters wanted to rethink its global e-commerce platform. The aim of this new portal is to:
+ Enhance the image of Airbus Helicopters through latest design trends proposed by WAX Interactive,
+ Improve customer satisfaction by implementing features with short response times and more intuitive ergonomics,
+ Increase site usage and sales of spare parts,
+ Create a scalable technological base, capable of accommodating future features,
+ Offer new services such as Helicopter kits.
The system now fully meets the expectations of the manufacturer: it meets its sales targets and produces a growing customer satisfaction rate through a fast, seamless solution. Airbus Helicopters observes the placing of an order every 7 minutes.
All the commitments have been respected by SQLI, which has delivered the high level expertise and e-commerce support we needed. We were able to confidently move forward together to deliver the project. I have full confidence in SQLI which I consider as a real partner that will continue to accompany us in our future projects, such as the online sales of Helicopter Kits"
Matthieu Congy, Customer Portal Domain Leader of Airbus Helicopters