For the fourth edition of the Trophées de la Transformation Numérique (2019), JouéClub was awarded the E-commerce Award for its digital transformation campaign in 2018. A ceremony was held by the trade magazine Solutions Numériques at the Microsoft France campus, in the presence of around 200 people, on the 13th of March.
Last year, JouéClub began a major overhaul of its digital approach for the start of the Christmas season.
JouéClub wanted to standardise and promote the customer purchasing process between its website and stores, using its original e-commerce platform, a SaaS platform produced by Proximis – French unified commerce champion – integrating four modular solutions. The architect of the transformation was the digital agency SQLI, and its integrated digital marketing agency WAX Interactive, with its expertise in omnichannel commerce.
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