The Legrand group, which specialises in electrical and digital building infrastructures, is the leader in its market. Present in 180 countries under several brands, Legrand distributes more than 300,000 references.
The APMEASA zone (Asia-Pacific, Middle East, Africa, South America) covers more than 40 subsidiaries, presenting a heterogeneous galaxy of websites. In an effort to strengthen the reputation of B2B and B2C brands in this region and accelerate lead generation, Legrand has chosen to set up a site-to-site factory.
The challenge: to provide subsidiaries with a turnkey solution enabling them to manage content according to local constraints and issues, while centralising and securing the technological base.