Optimizely (formerly known as EPiServer) has grown to become one of the largest and most popular platforms for CMS, e-commerce and digital marketing today. And it's easy to understand why.
CMS, e-commerce, digital marketing and personalization
The platform consists of four parts; CMS, Commerce (e-commerce), Campaign (digital marketing) and Personalization. Each part is like its own building block, which means that you can easily tailor a unique solution according to your own needs. Each part also offers several modules and applications which for example provides access to more advanced data and flows as well as helps automate your processes. Simply put, you can pick and choose as you please.