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Datadog RUM released real-time end-user activity and experience features

With the release of the latest Datadog features "Heatmaps" and "Frustration Signals" Datadog now extends it's capabilities to monitor and analyse also end-user activities to enhance the customer experience.

The power of having these features in Datadog is that you can detect design or functional flaws (high drop-off) in Datadog, but you can also be alerted by frustration signals coming from your end-users. With these features Datadog is able to compete against known tools as Hotjar, which are doing exactly the same.

Overview on Datadog RUM surface that shows a website´s clickrate


Key Features of Datadog RUM

Datadog is now capable to combine different aspects of your website or application. We identified the 7 key strengths of Datadog RUM.

Comprehensive User Experience Monitoring

Datadog RUM provides detailed insights into how real users interact with your website or web application. It captures data related to page load times, performance metrics, and user interactions, allowing you to understand the end-user experience.

Real-Time Data Visualization

The platform offers real-time data visualization through intuitive dashboards. This helps you quickly identify performance bottlenecks, errors, and user behaviour patterns (funnels) as they happen.

Performance Optimization

With Datadog RUM, you can identify areas of your website or app that need optimization to enhance overall user experience. By pinpointing slow-loading pages or high-latency interactions, you can take proactive steps to improve performance.

Error Tracking and Reporting

Datadog RUM detects and logs errors experienced by real users, allowing you to prioritize and troubleshoot issues that impact their experience sorted by device type and browser version. This helps in reducing user frustration and ensures a smoother browsing experience.

Overview on Datadog RUM surface that shows a website´s dead clicks


Geographical Insights

The platform provides geolocation data, enabling you to understand how performance varies across different regions. This information is valuable for businesses with a global user base, as it helps in identifying regions with subpar user experiences.

Integration with other Datadog Products

Datadog RUM can seamlessly integrate with other products within the Datadog ecosystem, such as APM (Application Performance Monitoring) and infrastructure monitoring. This comprehensive approach allows you to gain a holistic view of your application's performance and its impact on users.

Customizable Monitoring and Alerting

Datadog RUM allows you to set up custom monitoring and alerting based on specific performance metrics and thresholds. This flexibility ensures that you receive timely notifications about potential issues impacting user experience.

Unleash the power of Datadog RUM

As a Datadog Gold Partner our Business Unit Digital Continuity is always available to present Datadog RUM’s features in real life. If you as a customer want to really get a grip on this, we can work out a proof of concept (with deliverable) together with our Digital Marketing & Design Business Unit.

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