CREDIT AGRICOLE NEXT BANK
Loan offers – Agreement in principle in 20 minutes
What if you no longer needed to head into your local branch to get an offer on a mortgage to buy your main home? What if in just a few clicks you could walk away with your custom financing plan and agreement in principle… in less than 20 minutes?
With Crédit Agricole next bank, the dream has become reality, based on its resolute commitment to develop its digital services, allow its customers to choose their channel of interaction with their bank, and offer them a tool that reflects their habits and expectations.
Another of Crédit Agricole next bank’s challenges was that it needed this tool to stand out from the crowd. More and more banks are looking to offer online loans. And more often than not, only one loan is offered at the end of the process, without any other choices. If this choice doesn’t suit the user, they have to opt for à la carte services.
So Crédit Agricole next bank decided to offer 3 financing options, followed by the chance to customize the chosen option.
“The platform user then immediately sees that they have a choice. The advantages of each proposal are highlighted.” explains Grégoire Danielou.
Once the process is complete and the financing offer selected, the customer receives an e-mail confirming the agreement in principle.
This first version has been highly successful, suggestion this close collaboration cloud well continue
“The platform went online in December 2018, within the agreed deadlines. And though a campaign to promote our new tool is planned over the coming months, we had one user already complete the process at the start of January. We got back in touch with the customer to finalise their loan application during a one-off appointment at their local branch. And their feedback was very encouraging! Simple and smooth was how they described the process.” adds Emmanuel Favrat.
With this tool, Crédit Agricole next bank is offering its current and future customers a new channel of communication.
“We wanted to demonstrate our ability to modernise, solve our customers’ problems, and firmly focus on digital.” notes Grégoire Danielou. “Plus, this project’s success is a source of great pride for the bank’s Management, stressing both the exceptional team work it has seen and the high-quality partnership with SQLI. The final product, in terms of both technology and ergonomics, is a resounding success.” he concludes.
What next? Extending the app’s features to all Crédit Agricole next bank’s mortgages by 2020.