[Replay] How to create a successful unified commerce strategy
The year 2020 marked the start of a new decade for the digital world, but due to the global pandemic, this has been an especially difficult year.
The global economy is under stress, while at the same time, digital commerce is developing at a breakneck pace. Since March, some of our retail customers have seen their online sales increase by tenfold, a level of growth they have never seen before. Unified Commerce has become the cornerstone of a strong digital strategy in a very difficult environment for many merchants like JouéClub for two reasons:
- Capturing, converting, and retaining the ultimate client has become extremely tough.
- The digital ecosystem in Unified Commerce is becoming increasingly difficult to grasp, making the ROI goal even more difficult to achieve.
"How can you construct your Unified Commerce strategy to secure corporate success in the coming years?" is the important question.