As with most upgrades, the latest one for Adobe isn’t just about support and security.
Built on the latest version of PHP (8.1), Adobe Commerce 2.4.4 allows merchants to work towards the future, ensuring it is resilient, ready for all eventualities and feature-packed.
New functionality is delivered through independent modular services rather than through core code updates meaning merchants benefit from being able to adopt new features much quicker. There will also be less frequent upgrades and more tools for brands to manage total cost of ownership better.
In effect, Adobe is helping brands future-proof their businesses by giving them the tools to stay flexible and change and adapt when necessary quickly, easily and more cost-effectively.
The latest version is the fastest and most scalable version so far. Merchants are able to handle complex catalogues up to 10 times larger than before, deliver faster API response times and process five times higher transaction volumes, per hour.
For growing businesses, speed and faster delivery mean more sales and better customer satisfaction.
More Headless capabilities
With headless infrastructures proving so crucial to brands by giving them greater flexibility than ever, Adobe has built on its previous headless offering by increasing GraphQL API coverage for some B2B and admin features while adding new capabilities to PWA Studio 12.3.
Adobe has also added support for dynamic blocks and targeted promotions, meaning merchandisers and marketers can build better cart promotions and personalised content for specific customer segments, cutting down on the time needed to go live.
Better accessibility for all
The admin has now been updated to allow greater accessibility for those who are vision impaired. Accessible naming and allows those with limited vision to use assistive technology to interact with the backend. Updated icons, buttons and tooltips improve the experience for customers and developers alike.
All Adobe Commerce customers will now have access to the site-wide Analysis Tool giving merchants access to real-time monitoring, reporting, insights and recommendations.
Self-service and assisted purchasing options support a range of B2B and B2C buyer preferences and business needs.
Updated AI powered product recommendations and search, personalise the buying experience at scale, helping to accelerate product discovery, increasing conversion rates, boosting average order value and more.
Payment services, B2B purchase approvals and inventory management are among other improved capabilities designed to help your business flourish further.