SQLI appoints Pierre-Alexandre Metayer as Group Revenue Operations Director

As a European leader in customer experience and digital transformation, SQLI has entrusted Pierre-Alexandre Metayer to strengthen the effectiveness of its commercial activities and go-to-market strategy at group level.

Pierre-Alexandre Metayer appointed Group Revenue Operations Director

With over 15 years of experience working at the intersection of finance, sales and marketing teams, Pierre-Alexandre Metayer is now taking the helm of Group Revenue Operations. His career has taken him through complex, international environments, with a strong focus on commercial performance management and process optimization.

A data-driven vision for revenue operations

Convinced that value is created where data, technology, and people meet, Pierre-Alexandre places artificial intelligence and automation at the core of his roadmap to transform Revenue Operations. His approach includes:

• Leveraging AI to enhance forecasting accuracy and anticipate commercial dynamics,
• Breaking down silos between Sales, Marketing, and Delivery to enable faster, more informed decision-making,
• Deploying agile, scalable processes focused on tangible business impact.

« Revenue Operations have become a key performance driver. AI allows us to shift from reactive steering to a predictive mindset, fully aligned with business priorities. I'm excited to build this momentum with the teams and contribute to measurable, lasting impact. » 

Pierre-Alexandre Metayer, Group Revenue Operations Director

« Revenue Operations is a cornerstone of our strategy. As SQLI pursues ambitious growth targets, his role will be essential in harmonizing and accelerating our group-wide go-to-market approach. I'm thrilled to welcome Pierre-Alexandre to my team! » 

Hélène Sigrand, Chief Marketing Officer

About SQLI

Founded in 1990, SQLI is a European digital services group that supports major international brands in creating value through digital. Its creative and technical teams are committed to delivering unique and engaging experiences to clients, consumers, and users by leveraging the best technologies, methodologies, skills, and convictions. They design, develop, and deploy robust and high-performing architectures that enhance business agility, increase efficiency, and drive growth. The Group has 2,200 employees across 12 countries.

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