[White paper] DXP : stay ahead of the game !

People today are no longer loyal to brands; they are loyal to meaningful experiences.

What's in this white paper?

Check out our Experience Platforms offer

They expect to be able to access the same content from a range of different digital devices anytime, anywhere. If they cannot do so, they switch brands. As a result, organisations that wish to remain competitive need to have a strategy in place that enables them to provide a seamless unified digital experience across all touchpoints. This white paper looks at how this can be achieved through a Digital Experience Platform (DXP).

The document examines:

  • The role of a DXP
  • The benefits of such a platform
  • Different components of a DXP
  • Choosing and implementing a DXP solution
  • A DXP case study

Chapters list

Page 1 - Background

Page 2 - What exactly is a DXP?

Page 4 - Who are DXPs for?

Page 5 - A world famous DXP

Page 7 - What pain points can besolved with a DXP?

Page 15 - 5 changes to expect when you invest in a DXP

Page 16 - DXP must-haves and DXP nice-to-haves

Page 19 - A key touchpoint: mobile

Page 20 - A checklist for choosing a DXP

Page 22 - Key criteria for a successful DXP

Page 25 - A DXP case study

Page 27 - Conclusion


The information completed in the form is intended for SQLI. It is collected and used to send you the communications you have requested. If you no longer wish to receive our communications, you can unsubscribe by using the link located in the footer of our emails.