Aushopping Award Winner at the digital transformation awards
A project in collaboration with SQLI
On 9 February, SQLI was invited alongside Immochan to the 1st Trophées de la Transformation Numérique (Digital Transformation Awards) ceremony. The event organiser - the publisher of the Solutions IT magazine and the Solutions-numeriques.com portal - awarded Immochan, Auchan Holding's real estate company, 1st prize in the Business category for its aushopping.com website.
First prize in the business category
The 1st Digital Transformation Awards ceremony organised by solutions-numeriques.com and the Solutions IT magazine took place on 9 February at the Pavillon d’Armenonville.In total, 22 awards were awarded in 8 categories (CIO, Finance, HR, Marketing, etc.), rewarding the creative potential of operators in the industrial sector who are ready to take up the digital transformation challenge.Against this background, SQLI received 1st prize in the Business category alongside Immochan for its aushopping.com website.
Aushopping : a brand new digital shopping center
Last December, Immochan and SQLI announced the opening of the Aushopping.com website, a pioneer of a new kind of website - an online shopping centre which collects information about the shops in the shopping centre and their products.
The objective being:
- to increase visits to Auchan shopping centres
- to give brands a new showcase by enabling them to highlight their brand, their promotions and their product catalogue
- to obtain better knowledge about customers through tracking.
Hervé Vanden Abeele, Manager of Immochan's Aushopping e-shopping centre, says: "SQLI has demonstrated real flexibility and responsiveness to successfully complete the project. Thanks to its involvement and its expertise, we were able to make this project a success and be the first to offer a different shopping experience."