The development of new technologies and the explosion of e-commerce have revolutionised customers’ behaviour and the shopping experience. The consumer is now omni-channel and demands the best at all times. They want to be able to find information or order a product wherever they are and have a smooth and consistent pathway on every channel.
A unified commerce strategy removes the silos between channels enabling customers to have a unique and seamless shopping experience between the web, mobile and the bricks-and-mortar network.
SQLI works with major names in the luxury, retail and industry sectors to rethink and design the customer journey across all channels and set up unified commerce platforms.
Experience design (UX/UI) plays a crucial role in e-commerce to attract, convert and retain your audience. Consumers also want to be recognised and have an experience with the brand that is more personal.
Our experts in user research and design analyse the needs and behaviours of your users to formulate user-centric and hyper-personalised shopping experiences.
The world of commerce is entering a new phase. Unified commerce puts the customer experience back at the centre of the shopping journey and manages every transaction and interaction with the customer across all channels: web, mobile, physical stores, customer services and so forth.
This means customers can use any channel to find information, reserve and buy goods, and schedule home delivery in a few hours or delivery to a sales location of their choice.
Our 400 experts in connected commerce are there to assist you, from designing the system to integrating your own unified commerce platform.
In the current context where the volume of data is exploding, complete, reliable and attractive product information is crucial to create a positive consumer experience and convert sales.
Our teams, equipped with top-level expertise in implementing PIM and DAM solutions, advise businesses in the industry and retail sector to choose and implement the solution that best meets their requirements.
Digital technology has revolutionised shopping behaviour. Consumers now expect a seamless user experience from one channel to another and for brands to be innovative.
Data capture at purchase paired with technology supported by powerful omni-channel solutions is the answer to creating personalised consumer experiences at the point of sale.
Our experts will help you streamline the customer journey, from generating in-store traffic, merchandising, creating mobile apps for sales advisers and optimising touch points right through to payment and developing loyalty after sale.
Deploying commerce platforms internationally presents a degree of complexity due to the characteristics of specific markets and brands, plus the need to build a universal core system and the appropriate infrastructure.
Our teams, based in 13 countries in Europe, implement large-scale international projects through successive roll-outs around the world.
International businesses in the luxury, industry, insurance and retail sectors have also entrusted us to outsource their digital projects at our nearshore and offshore centres located in France, Spain, Italy, Morocco and South Africa.