SCOTT Sports Wins SAP Innovation Award 2024 with SQLI
In late June, SQLI Switzerland was invited alongside SCOTT Sports to celebrate their 1st place in the global SAP Innovation Award 2024 competition in the Experience Wizard category. This award recognises the customer experience transformation project that SCOTT Sports has been carrying out in collaboration with SQLI teams for several years.
Each year, the software vendor awards a prize to reward the best projects based on its technologies, and creating a positive and lasting impact. As a global event, the SAP Innovation Award brings together prestigious brands and leading integrators. After qualifying from among 160 other submitted applications, the SCOTT Sports’ project took first place on the podium!
SCOTT Sports' ambitious customer experience transformation
SCOTT Sports, an outdoor sports equipment manufacturer and one of the leaders in the sector, has undertaken an ambitious transformation to offer its customers and retailers a unified brand experience. Through a composable e-commerce platform, SCOTT Sports pursues several objectives such as breaking down silos between online and physical channels for a fluid and personalised experience or providing retailers with more efficient tools for ordering and repairing products.
This transformation has had a significant positive impact on SCOTT Sports' business. B2C sales have increased by 220% while customer satisfaction has improved significantly, as expressed by 70% of customers and 80% of retailers.
SQLI, a key digital partner in success
Since 2018, SCOTT Sports has been able to count on SQLI, whose multidisciplinary expertise has enabled it to strengthen its e-commerce on SAP Commerce. To successfully carry out this new transformation, SQLI provided its expertise in UX, project management, integration, and SAP CX expertise.
SCOTT Sports has also relied on several SAP Customer Experience solutions, brought together in a composable architecture. SQLI and the equipment manufacturer have thus worked closely together to develop and deploy a complete SAP CX solution.
SQLI is just as proud of its collaboration with SCOTT Sports and of being able to make a lasting contribution to its success, as it is of seeing its SAP expertise, of which we have been a partner for over 20 years, recognised by this award.