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Mairie de Paris
La Mairie de Paris gets the French moving with Sqli agency
La Mairie de Paris has asked Sqli agency to create its Nuit Blanche website and the mobile version for PDA.
Objectives: implement a high performing multi-channel strategy!
By completing the paris.fr website with an effective mobile site adapted to its usage situation, Sqli agency is providing users with as simple tool that is perfectly suited to mobile use
Our assistance: development of multi-channel and mobile interfaces for all
Sqli agency has involved all its expertises in e-conception for the full flash and HTML mobile versions. By using established functional principles, the agency was able to make this flash site accessible to blind people and people with poor sight.
Results: conquer new internet users and increase the event's reputation
- About 40% more visitors to paris.fr on the Monday after the event compared to an average Monday.
- A 60% increase in weekly audiences on the paris.fr site was observed from September 27th to October 3rd (when the operation started), over 300,000 visits!
- The PDA was downloaded 700 times!
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